What & how you will learn



In our Base Camp around the topics of "Management & Technology", you will deepen your knowledge in the areas of "Finance, Accounting & Economics", "Managing Technologies" and "Strategy & Marketing". 

Your key learnings in the area of 'Finance, Accounting & Economics'

You will learn 

  •  to explain the basic aspects of internal and external corporate accounting, to apply them independently in the practical working environment and to use them for business decisions.
  • to solve practical financing and valuation problems by applying basic financial principles.
  • todiscuss macroeconomic relationships and current economic policy measures, apply central economic theories and concepts, and analyze the consequences of individual decisions in a market economy context

Your Key Learnings in 'Managing Technologies'

You will learn

  • the fundamental aspects of data science and technology management 
  • to select appropriate methods for data collection, apply suitable estimation procedures, and to analyze the results of a routine sample survey.
  • to describe basic concepts of probability and statistics and apply them to analyze simple data sets.
  • toassess the impact of big data on businesses and how the analysis of (big and heterogeneous) data can be used in your working environment
  • tounderstand the potential applications of new technologies from a management perspective 
  • topresent new technologies and assess what influence they have on yourwork environment and how they can be used in the respective context.
  • to present the basics of innovation processes on a company level, identify and apply important tools, models and methods of innovation management and develop innovation strategies.

Your Key Learnings in the area of "Marketing & Strategy 

You will learn 

  • to discuss the core topics of marketing and consumer behavior and to apply them in practice to specific situations
  • to create specific marketing analyses and strategic marketing plans
  • to explain the complexity of global business processes in a dynamic and competitive environment.
  • to apply knowledge from various business disciplines, both individually and collectively to solve practical problems.
  • to learn how to strategically manage internationally operating companies using performance indicators and financial ratios. 


Your Key Learnings

You will learn

  • to explain the basics of behavior and the role of leadership in organizations. 
  • to differentiate between different leadership styles. 
  • to analyze the behavior of employees and teams in organizations as well as of organizations. 
  • to develop starting points for change initiatives. 
  • to set clear priorities in your decision-making processes in order to influence your employees.
  • to describe group processes and to design them.
  • to define the development dynamics of organizations on a structural, processual and cultural level and to influence transformation processes through the methods learned.


You will learn

  • to explain and reproduce the value chain in the automotive industry with all influencing factors.
  • to explain the important terms and contexts of operations management, automated manufacturing systems, process and quality management, auditing and certification.


You will learn

  • to describe the topics Lean Management, Smart Maintenance, Information Quality Management and Supplier & Contract Management in the Automotive Industry.
  • to explain interrelationships within the topics of Advanced Operations.
  • to describe developments and effects of digitalization on the Automotive Industry.
  • to name mobility, energy and environmental aspects in the Automotive Industry.


During the international module in Stuttgart, participants will visit the hotspots of the German automotive industry in the Stuttgart area. The international module offers an excellent opportunity to gain insights into various German automotive companies - from small engineering companies to suppliers and OEMs - how they work with their production systems and prepare for future challenges in the automotive industry, such as e-mobility. They will then visit the research laboratory at Reutlingen University and familiarize themselves with the latest research work.


You will learn

- to identify peculiarities, problems, methods and upcoming trends of production in the Automotive Industry.  
- to explain interrelationships and basic relationships between logistics, the entire supply chain, inventory management and transportation



In your Master's thesis, you will work independently on a problem in a topic area of your own choice, in terms of content and using scientific methods. In most cases, this is a question with practical relevance to your own working environment.


Our program is designed for professionals and allows you to balance your job, family and MBA. It allows you to work whilst developing new entrepreneurial skills, knowledge and competencies.

The program runs for 18 months and classes are taught in a block format usually from Thursday- Sunday, usually about every 4 weeks. In total, the program consists of 45 teaching days.


All modules are divided into a preparation phase, the in-class time and a follow-up phase.

The individual preparation phase for a module includes pre-readings, preparation of case studies, preparation of presentations, essays, etc.

A wide variety of teaching and learning methods are used in the courses: from flipped classroom to interactive case studies and simulations or calculations, to classic presentations as well as discussions, group dynamic exercises and reflections.

This is intended to consolidate or apply what has been learned. The follow-up phase includes the writing of term papers, reflection work or exams or working on case studies.