What & How you will learn

From foundation to specialization

From management essentials to leadership fine-tuning: with our core modules at the TU WIen ACE, participants learn relevant basic economic knowledge (e.g. finance & accounting, marketing & project management) and can expand or develop their own leadership style as part of our leadership retreat. In addition to these basic modules the individual specialization of the program completes the unique curriculum.

The spezialisation for the Executive MBA program Strategic People Management and New Work has to be completed at the LIMAK Austian Business School in Linz and includes 11 days of on-site courses on specific key topics, from the areas of strategic employee management, organizational culture and its understanding, employee experience Journeys and much more.

Develop and strenghten your role of manager by mastering the three value chains 'EEE':

  • Execution: Focus on strategic important issues
  • Engagement: motivating employees, using and promoting their potential
  • Enhancement: providing impetus for further development and influencing transformation processes (employee and organizational level)

Sie erlernen die Kernaufgaben des Managements um die finanzielle Performance sowie operative Prozesse zu gewährleisten:

  • Unternehmensrechnung, finanzwirtschaftliche Grundprinzipien, Finanzierungs- und Bewertungsprobleme
  • Wirtschaftspolitik und gesamtwirtschaftliche Zusammenhänge, zentrale ökonomische Theorien und Konzepte
  • Data Science und Technology Management, Big Data - Einsatzmöglichkeiten und Beurteilung
  • Statistische Methoden zur Erhebung und Analyse von Daten
  • Innovationsmanagement
  • Marketinganalysen, strategische Marketingpläne und Konsumentenverhalten
  • Steuerung mit Leistungsindikatoren und finanzwirtschaftlichen Kennzahlen

Your Key Learnings in "Strategic People Management and understanding organizational culture"

  • Understanding of the organization as a system in terms of the interaction of strategy, structure and culture
  • Development of a strategic conceptual approach to recruiting, promoting and retaining the right employees
  • Understanding of people management as a lever to stabilize existing business (use of core competencies) and to develop new, radical business models (by acquiring/building up competencies)
  • Use of personnel indicator systems as a strategic control factor for achieving corporate goals

You will learn strategic approaches in the analysis and planning of framework conditions. They support you in implementing and driving the business strategy in your company and in aligning the culture in a future-oriented manner.

Your Key Learnings in "The employee experience journey: Selection, Onboarding, Development"

  • Understanding of the employee experience journey from initial contact to exit and knowledge of the relevant touchpoints (“moments that matter”)
  • Knowledge of the design options of employer branding, recruiting and onboarding
  • Support for the development of potential and the design of future-oriented career models
  • Awareness of the need for succession planning and diversity management
  • Knowledge of different performance management systems and raising awareness of modern agile target agreement systems (OKRs) for consistent communication and operationalization of the strategy

You know how to position yourself attractively on the market as an employer in order to be able to attract employees to the company. By designing individual career paths, you ensure that employees in your area of ​​responsibility optimally develop their potential. In addition, you will find the right performance management system for ongoing strategy communication and consistent target agreements.

Your Key Learnings in "Leadership, People Development and organizational Change"

  • Understanding of forms and possible uses of leadership and collaboration (e.g. virtual leadership and collaboration, agile management methods, ...)
  • Knowing how high potentials can best be promoted and challenged in the company
  • Knowledge of organizational development methods and instruments for designing cultural development processes
  • Awareness of the dynamics of change and knowledge of how changes must be initiated and accompanied
  • Knowledge of the importance of leadership in the change process
  • Know-how on the basics of coaching as well as forms and methods of internal and external consulting

In this module you will learn how potential-oriented development, leadership and collaboration can be designed. You get to know different forms of organizational design and can thus initiate and successfully implement change processes.


In your Master's thesis, you work on a problem in a subject area of ​​your choice, using scientific methods. Usually it is a question with a practical relevance to one's own working environment.