Program

In our Base Camp on Management & Technology, you will acquire a basic technical understanding and key business management qualifications to build up the ability to have a say and make decisions on general management issues against the background of technological developments. In the Leadership & Organizational Behavior Retreat you will grow beyond yourself and get to know your leadership behavior in a new way. Experience and application-oriented learning as well as intensive exchange and interaction in small groups will raise your leadership competence to a new level and strengthen your self-image as a leader.

At the next station students will get deeper insights into the structrue and processes in the automotive and supply industry to be able to perceive holistically the specialties, problems, methods and upcoming trends of production and logistics in the automotive industry. They can recognize business activities as processes and apply the managerial principles of process management. They are able to evaluate current development and visualize/predict future trends..

Your key learnings at a glance:

  • Deep insights into the structures and processes in the automotive and supplier industry
  • Know-how for the goal-oriented management of your company or organization
  • Decision-making competence in management and new technologies
  • Strengthening your leadership personality
  • Exchange of practical knowledge & expansion of your automotive network with international participants and lecturers
  • Current research results from TU Wien & Fraunhofer Austria

Target Group 

This MBA is the right choice for you if you

  • want to develop your management and leadership skills
  • want to prepare for an interdisciplinary, innovative management function in the automotive or supplier industry
  • want to expand and deepen your automotive industry network 

We are primarilly addressing people from the automotive and components supply industry:

  • Professionals who would like to take on management or leadership positions
  • Entrepreneurs who want to acquire expertise in the automotive sector
  • Managers and executives who want to refine their skills and expand their network
  • Experts from industry, SMEs or public institutions with an interest in the automotive industry and logistics

Highlights

Managers in the automotive and supply industry have to meet different demands due to multi-sectoral requirements. Successful engineers and managers are those who are specialists not only in their field of expertise but who also have in-depth creative and decision-making abilities in related areas such as marketing, business management,  production, logistics quality management and teamwork.

The course offers participants access to international experts, content that is specifically tailored to the requirements of the industry, excursions to major automotive and supplier production sites as well as Business Evening with opinion leaders. The lectures are conducted exclusively in English by major researchers and experts and are carefully designed to ensure a balanced combination of theory and practice.

The international students and the lecturers  are mostly working in the automotive and supply industry. There are other students who are working in other different areas, such as sales, R&D and other business areas. During the program they share the knowledge and experience.  

The automotive and component supply industry are faced with important challenges, such as changing customer behaviors of the so-called generation XYZ, new players on the market, e-mobility, digitalization, globalization and others. Who ignores trends in the automotive Industry loose the business. In order to hear the current and future trends and challenges Business Evenings with Opinionleaders in the automotive industry will be oragnized.  As guest speakers, successful managers, executives and experts from the automotive and supply industry are usually selected who can give the participants a "different view of things".

The program aims to give the student the in depth insights into the automotive industry not only in an overview and case studies but in detail. Students understand the specialties, problems, methods and upcoming trends in the automotive industry starting at brands; systems; development processes; the factory as a system, production systems, quality management, planning and control up to the logistic processes. Being able to understand Automotive Industry holistically and to evaluate current development and visualize the future in an economic, managerial and technological way is the goal. At excursions and field trip students will get more insights into structures and process of the automotive industry on site. 

The exursions to companies in the automotive and supply industry provide participants to link theotry and practice. Students are welcomed by the maganement of the compamy and can ask after the plant tour questions directly and discuss various topics. In this way students can see the practical implementation of the knowledge that they have acuqired in the real world and also can expand their skills. 

Through the excursions to Austrian and German companies  the participants get to know different institutional regulations and different company cultures. In this way, the discussion of different cultures as well as different company cultures is promoted.

Because the automotive industry is fundamentally strongly export or import oriented, the industry only functions as an international network. The class consists of international students with different diverse academic and practical experiences in the automotive and supply industry. They create a climate that promotes international and intercultural cooperation and the discussion of international and intercultural aspects. In discussions and group work participants contribute their own perspective and their experience. The intercultural exchange or a mutual understanding process takes place on a professional as well as on a social level. 

Early Bird Bonus

Show pioneering spirit on your MBA Journey and apply early to the next program start >> Details

Program Management

Dr. Man-Wook Han, MSc.(OU)

Dr. Man-Wook Han, MSc.(OU)

man-wook.han@tuwien.ac.at

T +43 1 58801 41712